Our story

About iFocus Mission

Since 2005 we have built Super Citizens — people who grow in career and character through competence, integrity, righteous friendship, and Indian values, lived every day.

Our Roots

Who We Are

Born on 21st November 2005 under the divine Sankalpa of Sri Sathguru Kandukuri Sivananda Murthy Garu — the inspiration and blessing that opened the path — and the leadership of First Disciple of the Mission and Chief Coordinator Sri Kuppa Vasudeva Sarma Garu, iFocus is a man-making mission built on four core principles — Samarthata (competence), Samagratha (integrity), Maithreem Bhajatha (righteous friendship), and Bharateeyatha (Super Citizenship). We uncover inherent positive qualities so ordinary citizens rise as Super Citizens and Social Doctors. Strong individuals form unbreakable families; families fortify localities; localities contribute to the grand vision of nation-building — the backbone of a resurgent India.

The 4 Pillars of Our Philosophy

Samarthatha

Competence

Developing excellence in all endeavors.

Samagratha

Integrity

Fostering collective unity and purpose.

Maithreem Bhajatha

Righteous Friendship

Nurturing harmonious relationships.

Bharateeyatha

Indianness

Upholding Indian cultural values and Super Citizenship.

Sri Kuppa Vasudeva Sarma Garu

One of the First Servants of the Mission & Chief Coordinator

Cultivating Characters,
Harvesting Happiness

iFocus Mission was born under the divine Sankalpa of Sri Sathguru Kandukuri Sivananda Murthy Garu — the inspiration and blessing that opened this man-making path of passionate careers and positive lifestyles.

One of the First Servants of the Mission & Chief Coordinator

Sri Kuppa Vasudeva Sarma Garu

One of the first servants of the Mission and Chief Coordinator — who began the walk on 21 November 2005 and continues to lead the Mission, guiding thousands of youth into Super Citizenship.

Divine Sankalpa · Inspiration of the Mission

Sri Sathguru Kandukuri Sivananda Murthy Garu

The initiator of iFocus Mission — whose Sankalpa, idea, and divine blessing gave birth to this path. He left the body in 2014; the Mission continues in the light of that Sankalpa.

Founded

November 21, 2005 · Hyderabad, India

The Journey

From one step to thousands

iFocus Mission took its first step in November 2005 with a single person. One after another joined the walk — tens, then hundreds, then thousands. People from every walk of life, across India and the world, continue this voluntary journey of inner search and righteous friendship. The Mission offers opportunities and fellowship for excellence in the fields people choose — not quick fixes or empty promises. Those who decide to walk together taste the fruit of their own growth.

Home of the Mission

Sujanaalaya

Inaugurated 21 May 2022 · Uppal Bhagayat, Hyderabad

Sujanaalaya is the headquarters of iFocus Mission at Uppal Bhagayat, Hyderabad — a dream building members waited for to gather, work, and grow. Dedicated spaces host workshops and activities, start-up companies, and homes for Mission families. Inaugurated on 21 May 2022 in the divine presence of Kanchi Kamakothi Peethadipati Jagadguru Sri Sri Sri Sankara Vijayendra Saraswathi Swamigal and other dignitaries, it is a living house for Super Citizens in the making.

Mission life

Rhythm of the Mission

How the Mission shows up every week and every year — not as spectacle, but as shared practice.

Super Sunday

One Sunday a month — professionals and achievers mentor members. 100+ Super Sundays celebrated since inception.

Breakfast Meet

Every Sunday starts the week with food, open dialogue, and mentor–mentee bonds.

Suprabatham & Sayam Sandhya

Morning and evening programmes that honour heroes and sheroes of the nation as living role models.

Mythree Vaaradhi

Annual Friendship Day gathering — harmony across differences, service as the bridge.

Jayaprada

21 November each year — Mission Formation Day, culture, and awards of excellence.

See Mission Moments

Recognition

Awards of excellence

We celebrate traits lived out — competence, courage, and contribution — not trophies alone.

SOORA

Studying · Serving · Surging

Student soldiers who excel in studies and serve the community.

VEERA

Willing · Withstanding · Winning

Professionals and businesspeople who stay committed under pressure.

DHEERA

Earning · Expertise · Experience

Socio-professionals who earn for family, excel at work, and share with society.

UtTKhHAAtHaA

Cooperation · Coordination · Collaboration

Startups that begin with mutual aid and open doors for other founders.

UTTHAANA

Reflecting · Resilient · Rising

Entrepreneurs who adapt markets, uplift rural communities, and model growth.

SAMAASHRAYA

Absorbing · Accepting · Accommodating

Families who build clean, empowered localities and strengthen the weak.

SADAASHYA

Giving · Gaining · Growing

Voluntary organisations driven by service and social aspiration.

MAHANEEYA

Being · Becoming · Blessing

Exemplars who guide through wins and losses without seeking reward.

Life of the Mission

Meet the people and moments of the Mission

Torchbearers

Across every wing of the Mission

Happenings

Mission Moments · Super Sundays, yatras & more

Video clips

Mission Highlights · short clips to watch

Celebrities

Elites of the Mission · watch & be inspired